Styling with custom quizzes in Zoho Survey

In the styling industry, it is imperative to understand the personality of each person. But how? Maybe using a quiz! Nina Fountain, the founder of Style Gorgeous, thought this would be ideal, but she quickly realised how hard it is to get a survey platform that could create a tailored quiz. That's when Zoho Survey came to the rescue!

Style Gorgeous is a well-respected brand in the styling industry in Wellington, New Zealand. It provides styling tips for eminent CEOs, Executives, Managers, and Coaches. In the words of its founder, Nina Fountain, it helps leaders step fully into their profile and feel powerful in how they present themselves.

Although style is often synonymous with fashion, both differ largely, depending on a person's personality. While fashion is centered on current trends in apparel, style focuses on the individual alone. Hence, it's critical to evaluate each person's personality before suggesting styles that go well with it.

And Nina does just that with the help of a sophisticated quiz, made using Zoho Survey. The quiz helps to understand the connection between style and personality, based on a system called the Style Synergy Types, custom-made by Nina Fountain herself.

However, building a survey to meet the needs of Style Gorgeous was challenging. The quiz needed to be bespoke because it uses a complex logic to compare scoring between different categories and give relative scores. Although Fountain tried a variety of survey platforms available in the market, none of them were able to cater to her needs nor provide her with the required customer support.

That's when she stumbled upon Zoho Survey, and decided to give it a try. Voila, problem solved! Zoho Survey's team of passionate engineers were able to tend to her query within no time and produce the desired functionality in the quiz. Fountain recalls how Zoho Survey was committed to building the unique code required for the quiz, even when she wasn't a paying customer yet.

What was remarkable was that it was an absolute success right from the start. This was critical because the quiz is a critical first step for customers. Looking forward, Fountain says Style Gorgeous is maximizing its online business development more than ever, and Zoho Survey plays an integral role in customer interaction as it is globally available just a click away. She enthusiastically recommends Zoho Survey to anyone looking for a unique solution and reliable customer support.